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ACE Venture Launches House-of-Brands Ecosystem
ACE Venture, LLC, a New York-based, MWBE-certified cannabis holding company, has launched its house-of-brands ecosystem. Anchored by celebrity partnerships with Rohan Marley, Kareem “Biggs” Burke, and Gee Roberson, this initiative aims to blend business infrastructure, cultural credibility, and community ownership within New York’s cannabis industry.
Acquisition and Vision
ACE Venture recently completed a 51% acquisition of Vireo Health of New York, marking a significant step in its mission. Steven Acevedo, Founder and CEO of ACE Venture, emphasized the importance of aligning with partners who share values and support New York’s equity program. The acquisition allows ACE Venture to provide operational scale, tools, and support to ambitious brands, backed by its MWBE certification and Vireo Health New York’s established medical cannabis license.
Introducing Boukét
The company is also launching Boukét, its flagship cannabis lifestyle brand. Named after the Prohibition-era codeword for cannabis in Harlem’s jazz scene, Boukét is designed to complement intentional living, honoring authenticity, personal rituals, and communities. Products, including Signature Premium Indoor Strains, Pre-Rolls, and Limited “Frequency” Drops, are available in select New York dispensaries, with broader expansion planned for later in 2026.
Cultural Partnerships
Rohan Marley – Lion Order
Lion Order, a legacy-driven lifestyle brand rooted in culture, wellness, and community, launched on April 20, 2026. Rohan Marley emphasized the brand’s respect for New York’s culture and its commitment to quality and deeper values.
Kareem “Biggs” Burke – RËDO96
Kareem “Biggs” Burke’s RËDO96 aims to create a classic product with intention and patience. Burke draws parallels to building Roc-A-Fella Records, emphasizing the importance of creating something timeless while respecting the legacy cannabis sellers who paved the way.
Gee Roberson – Cultural Creative Partner
Gee Roberson joins as Cultural Creative Partner, bringing his extensive background in music, fashion, and lifestyle to shape the creative vision and cultural voice of Boukét.
Leadership and Future
ACE Venture has assembled a diverse leadership team spanning finance, law, design, and entertainment. Partners like Roy and Maia Nachum of Mercer Labs and Kenji Fujishima and Arthur Isagholian of Craft Cartel bring unique expertise to the company. ACE Venture aims to redefine cannabis ownership in New York, proving that culture, community, and commerce can thrive together.
The post ACE Venture: Celeb-Backed Cannabis Empire in NY appeared first on The Hype Magazine.
