Alabama among several states trying to rebrand Pride Month: ‘It’s not lost upon LGBTQ people’

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Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

Birmingham residents gather for the 2025 Central Alabama Pride Parade in Birmingham, Ala., Saturday, June 14, 2025. (Will McLelland | WMcLelland@al.com)

June is widely recognized as Pride Month, but a handful of Republican governors have also bestowed non-LGBTQ titles on it that advocates on both sides view as counterprogramming.

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