Sexyy Red & True Religion Take Over Rolling Loud: Inside the Spotlight Series

INGLEWOOD, CA — The dust has settled over Hollywood Park, but the vibrations from Sexyy Red’s explosive performance at Rolling Loud are still ringing across Los Angeles. In a weekend fueled by explosive performances and standout festival fashion, True Religion, Rolling Loud’s official co-branded merch sponsor, brought its signature streetwear edge to one of music’s biggest festival stages. See the exclusive behind-the-scenes footage from Episode 2: The Festival. 

Fans eager to take a piece of the festival home made a beeline for the main merch tent, where the highly anticipated True Religion x Rolling Loud capsule collection quickly became a standout stop of the weekend. Rooted in the bold, unapologetic energy of the crowd, the exclusive drop delivered distressed black-and-white tanks, tees, crews, and caps, channeling the raw intensity and visual edge that defined the festival atmosphere.

Sexxy Red and fans captured by True Religion

Onstage, Red embraced the scale of the moment with the kind of confidence that only comes from growth earned in real time. Performing in front of a packed Rolling Loud crowd, she leaned into the energy, acknowledging just how far her journey had taken her from early grind to a headlining one of hip-hop’s biggest stages.

Offstage, that awareness showed up in quieter in-between moments, where she fully acknowledged just how massive the platform in front of her has become and what it means to hold that kind of spotlight.

That perspective is echoed by those who have been by her side since the beginning. Leslie Baptiste, Red’s Executive Assistant, noted the magnitude of her evolution, reflecting on how far she has come and the level of impact she now carries across music and culture.

“From seeing her from five years ago until now, it had to take her believing she can do this and putting in the work.”

– Leslie Baptiste

Score the Look: The “Cherry” Collection Sale

Red was spotted wearing True Religion’s Cherry Shrunken Zip set while styling fans in festival-ready looks backstage at the brand’s VIP gifting suite during Rolling Loud on Sunday. For Red, wearing True Religion isn’t just a styling preference, it’s a full-circle moment. 

“I always got this memory of me just leaving school with the money I had and just going to True Religion,” Sexyy Red shared while reflecting on her history with the brand. “I’d come back to school popping.”

Cherry Shrunken Zip Hoodie

While the limited-edition festival capsule was the talk of the merch tent, fans can now channel Sexyy Red’s bold energy with pieces from her styling journey. 

Cherry Bootcut Sweatpant

True Religion merch captured by True Religion

True Religion is currently offering a major “True Spotlight” discount on the vibrant Cherry set. The black and red two piee is perfect for those looking to recreate Red’s signature aesthetic.

A Blessing in the Making

In the True Spotlight series, fans get an intimate look at a star who remains deeply connected to her roots. The transition from a high schooler saving up for denim to a global superstar leading a massive crowd is a testament to Sexyy’s relentless work ethic. Her rise hasn’t been without its skeptics, a fact she acknowledges.

“I remember when people was looking at me crazy while I was performing, and now I’m in front of a big ole crowd,” she said. “It feels great, wonderful. It’s a blessing.”

The collaboration lives on through “True Spotlight,” an exclusive three-part series following Sexyy Red through her festival run, capturing her preparation, styling moments, and behind-the-scenes access ahead of major performances. The series leans into a candid “Get Ready With Me” lens, documenting the intensity and detail behind her stage-ready transformation.

Stay tuned for the remaining installments of True Spotlight for more exclusive BTS moments from Sexyy Red’s continued rise, where every stage, from early beginnings to the main stage of Rolling Loud, reflects just how far she’s come.

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Instagram: @sexxyred / @truereligion

Media Contact:
Fatima Johnson
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